Bahri & Mazroei Trading Company (BMTC) has signed an exclusive agreement with MAFCO for distributing Honeywell LED lighting products for trade distribution and projects in the UAE.
MAFCO had recently secured from Honeywell the rights to use the Honeywell trademark in the manufacturing, sale and distribution of residential, industrial, institutional and commercial lights, floodlights, facade LED lighting, and LED Fixtures in 42 countries including the Middle East.
With the new agreement, BMTC will provide Honeywell-branded LED commercial lighting products such as LED panels, downlights, LED lamps and accessories, LED tri-proof luminaires, high bay lights, and ceiling fittings.
Of particular relevance to the industry is that BMTC will now provide Honeywell’s LED high bay lighting that are in high demand. The high lumen package comes at a very cost-competitive price. BMTC will also distribute the 60 x 60 LED panels that come with in-built suspension kit as well as lamps and accessories.
Esam Al Mazroei, vice chairman of Bahri & Mazroei Group, said: “BMTC has over five decades of heritage in providing premium lighting solutions and MAFCO now becomes our newest partner offering products that complement our existing range. With the new agreement, we are expanding our product range to offer products that meet the needs of industry, in bringing energy-efficient and cost-efficient lighting across all applications – residential, commercial, outdoor and more. Our focus is on offering products of the highest durability, and lighting efficiency and at competitive rates, which the new agreement with MAFCO ensures.”
BMTC will leverage its industry expertise, market knowledge and presence to ensure strong penetration of Honeywell LED lighting products, thereby meeting the business goals of MAFCO.
Tabish Arshad, MAFCO spokesperson, said: “As the UAE readies to transform itself into a thriving energy efficient and environment friendly nation that promotes the use of energy-efficient solutions, the relationship with Honeywell brings the vision to life with its recognition for quality products. BMTC has a strong market presence and knowledge, which will be invaluable for us in expanding the reach of our products to customers in the UAE.”